Client List

• SiliconBlue Technologies (ultra low power FPGAs)
• Silistix (clockless on-chip interconnects)
• Element CXI (computing application platform)
• Sonics, Inc. – Interconnect IP
• LogicVision, Inc. – Yield enhancement Test Products
• Stretch, Inc. – Software-configurable Processors
• Xilinx, Inc. – Programmable Logic
• Fuchs North America – Spices & Seasonings
• Microbonds - Insulated Bonding Wire
• ECS Elitegroup – Motherboards, Notebook PCs
• Contec – EDA Software

Selected Case Studies

Sonics, Inc.
Mountain View, CA

Sonics hired Houts Communications to overhaul and ultimately manage their corporate communications program which included PR, trade shows, website & literature development, partner promotions, trade shows and customer events ( April 2004 – Dec. 2006)

• Streamlined activities to save time and money
• Worked with international offices, sales reps & key partners
• Served as team-leader for a product rollout key to revenue growth

"Jan was extremely effective at taking a lot of opinions and ideas and turning them into actual results. If she said something would get done, it would…on time & on budget."

Phil Casini, VP of Marketing

Fuchs North America (formerly Baltimore Spice)
Owings Mills, MD

Baltimore Spice used their largest trade show to communicate to customers, prospects and partners that they had a new name, new management team, and renewed commitment to the U.S. market. They hired Houts Communications to help. (Feb-June 2006)

• Created & drove the show plan, budget & timeline
• Developed a pre-show campaign to draw attendees to the booth
• Created a show “survival guide“ for staff

"My thanks for all you did and coordinated behind the scenes — it made my job on the show floor much easier. Jan you made me look good!!! THANKS"

Sue Martin, Marketing Director

Microbonds Corporation
Markham, Ontario, Canada

Houts Communications was hired to develop Microbonds‘ first marketing communications program and accompanying materials. Key objectives were to gain visibility, speak with one consistent voice and achieve credibility with much larger partners and customers. (June – Dec. 2005)

• Managed Microbonds first trade show - Semicon West
• Designed, developed & launched a website
• Wrote & distributed press materials

"Jan hit the ground running and was able to meet all of our objectives under very tight deadlines. Her tagline should be we get things done"

John Scott, President & CEO

Stretch
Sunnyvale, CA

Stretch chose their industry’s largest trade show to debut their company, demonstrate their leadership and establish a strong brand presence in their market. Houts Communications was hired to plan and execute all aspects of their presence at the show. (Jan-March 2005)

• Drove show team meetings and managed the master schedule
• Handled show promotion, exhibit design, partner activities, staffing, etc.
• Worked effectively with the Stretch staff & partners

"On a scale of 1-10….the show was a 15 for Stretch!"

Gary Banta, President & CEO

LogicVision, Inc.
San Jose, CA

Hired to expand LogicVision’s media presence following a period of management upheaval. Objectives were to clearly communicate the company’s value-add, reverse current industry perceptions and sell the company and products at a higher level (Jan. 2004 – April 2005)

• Implemented a public relations program
• Pitched contributed articles and viewpoints
• Instituted annual editor/analyst event

"At LogicVision, Jan got key editors and analysts to listen and better-understand our position. I have worked with her on more than one occasion and I particularly appreciate her tenacity and can-do attitude."

Ron Mabry, VP of Marketing

Xilinx, Inc.
San Jose, CA

Managed a 6-city, worldwide multimedia seminar series key to increasing the company’s revenues. Seminars consisted of a keynote address, two technical tracks, lunch, evening cocktail party and an accompanying trade show with 25 partner exhibits (Jan-June 1997)

• Drove a cross-functional planning committee
• Served as the worldwide contact for dozens of international reps and distributors
• Worked closely with the executive team who headlined the events

"This was truly the first program of its kind in the Programmable Logic industry & is one that is still copied to this day. It was a gamble for Xilinx, but under the leadership of Jan & her team, it was a phenomenal success."

Chuck Fox, VP of Marketing

Contact us for a list of references